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Marketing analytics

Data driven insights to improve your marketing

Marketing analytics and data is critical to improve campaigns. We can help you capture, visualize and use data. The platforms include but not limited to Google Analytics 4, Google Tag Manager, Google Data Studio, Firebase and Clarity.

What we can help with:

Advanced Google Analytics 4 configuration
Ensure your marketing campaigns are accurately tracked and optimized
Google Tag Manager
Ensure robust event tracking for ROI reporting
Firebase and mobile app analytics
Track how users use your app and identify improvements
Google Looker Studio for dashboards
Visualize your marketing data in a business friendly way

Our approach

Data is key to successful digital marketing campaigns. We track all the steps in the buyer’s journey to make sure the right ad is delivered at the right moment to the right audience.

The diagram shows how we approach data, from collection to activation in campaigns.

Some of our happy clients

Susie Goodman from Strauss & Co
Susie Goodman
Strauss and Co

"NightJarr has taken our digital capabilities to the next level"

We help Strauss and Co to find new art auction buyers using audience based digital media and analysing auction performance.

Robert Taylor from FullCircl
Robert Taylor
FullCircl

"NightJarr have been a trusted and proven technology partner"

We help FullCircl target their niche audience with Google Ads and CRM data.

Frequently asked questions

1.

What is marketing analytics?

2.

What are the 4 stages of marketing analytics?

3.

What are the benefits of marketing analytics?

4.

What is a marketing dashboard?

5.

What are the essential elements of a marketing dashboard?

Ready for better insights?

Let’s start the conversation

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